CloudCloth® is the brainchild of Catherine Parker who developed a skin condition that prevented her from using regular granular exfoliants so she tried muslin as an alternative way of exfoliating. She soon realised that the muslin didn’t deliver everything she needed for her skincare routine and so she decided to develop something of her own. The search for cloth began and went on (via 22 boxes of bulging fabric samples) until, virtually on her own front door in Lancashire, she came across a sixth generation cotton mill who presented her with a near perfect cloth that been in use in the British beauty industry decades previously.
The cloth, which is raised on one side to provide gentle skin cleansing and woven on the other side to offer gentle exfoliation has been adapted and improved over the last four years and is now made from 100% organic cotton.
The cloths are packaged in craft letterpress pouches made using a carbon-neutral process, printed with vegetable inks on 100% recycled and recyclable cardboard produced using on-site solar power. Cloudcloth® is a product with true sustainable credentials and Catherine is constantly looking at ways to make her business greener still.